Darryl Patterson

At the beginning of 2008, the idea of data portability (DP) was making headlines, especially when all the big guys threw their hats into the ring – including Google, Facebook, Microsoft, Flickr & Twitter. If you’re not sure just what data portability is, the Data Portability Project defines it like so:
“Data portability is the ability for people to reuse their …

“In order to open up a dialog between the consumer and the brand, communication must be 2-way and transparent – you have to take the good with the bad.” Ad agencies have been saying this to their clients – that open communication is the key to getting social media to work. And we all know this to be true. It …

I signed up to Facebook for one reason: An easy way for me to connect to my tusted friends and family. Sure, I’ve been a bit a Facebook Friend junkie adding pretty much anyone I’ve met IRL, but I still have that boundary. I post pictures of my kids, I’ll let my FB friends know what events I’m going to, …

So many MMOG players get bent out of shape when people buy in-game money with real money. Many feel that since the players didn’t earn their in-game gold in the game, that it’s unfair. Most MMOG’s make the buying of in-game money against their EULA. So if I spend some of my real hard earned cash to buy in-game gold …

In Flanders fields the poppies blow
Between the crosses, row on row,
That mark our place; and in the sky
The larks, still bravely singing, fly
Scarce heard amid the guns below.
We are the dead. Short days ago
We lived, felt dawn, saw sunset glow,
Loved, and were loved, and now we lie
In Flanders fields.
Take up our quarrel with the foe:
To you from failing hands we …

Most people think that proximity marketing is just about wireless technologies: mobile networks, bluetooth, WiFi, GPS. I think that it can be described simply as marketing based on someone’s current location; their proximity to an ad, to a retailer or an event. The magic of QR (Quick Response) codes makes this kind of marketing a little more interesting.
Proximity marketing with …

I’m know that I’m going to take some flak for this blog post, I hope that nobody takes it personal.
I generally ask questions when I blog, using those questions to come to conclusions. This time around, I’m going to start with two important conclusions:

Webmasters never really existed;
We don’t need web designers.

I’ve had many conversations over the years regarding both statements, …

I work for an advertising agency. We’re one of the few adverting agencies that use PHP as the core development platform for our clients. When I was first brought in, I spent 3 months writing a proprietary framework (what we call the Euro Framework AKA: EF) that we used as the foundation of all our work for over 2 years. …

I find that my TTC rides home are a great time to try and grok the many events and thoughts that happen during my day. With the recent release of OpenSocial and Facebook’s press release about how it’s moving forward with advertising, much of my time has been spent on the idea of social networking. Not sure why, but I …

I started coding in Basic on the Commodore PET when I was 11 (1982-ish). I used to spend hours hand typing in code from magazines, saving them to cassette tape drives, trying my best to debug code I didn’t quite understand. In 1989, I connected to Compuserve for the first time, opening up my world to the world. I got …