Take a peek at this, does this kind of marketing appear to farmers? Will a tractor this cool sell? I can’t say, but it is really cool.
And so it begins, with the CBC no less. I’m on the subway heading to work, looking at a subway takeover for the new TV series The Border, and there in the bottom left hand corner of the posters, is a QR code. Kudos CBC, keep up the good work. Now I just need to […]
Most people think that proximity marketing is just about wireless technologies: mobile networks, bluetooth, WiFi, GPS. I think that it can be described simply as marketing based on someone’s current location; their proximity to an ad, to a retailer or an event. The magic of QR (Quick Response) codes makes this kind of marketing a […]
First we see Google, Facebook and Plaxo join the DataProtability Workgroup, and now we have individuals from LinkedIn, SixApart, Twitter and Flickr. There is hope! It was starting to look like another “war” was brewing, this time around social networking frameworks, with Google announcing OpenSocial and Facebook backlashing by opening up the Facebook Platform. Hopefully […]
I’m know that I’m going to take some flak for this blog post, I hope that nobody takes it personal.
I generally ask questions when I blog, using those questions to come to conclusions. This time around, I’m going to start with two important conclusions:
Webmasters never really existed;
We don’t need web designers.
I’ve had many conversations over […]
I work for an advertising agency. We’re one of the few adverting agencies that use PHP as the core development platform for our clients. When I was first brought in, I spent 3 months writing a proprietary framework (what we call the Euro Framework AKA: EF) that we used as the foundation of all our […]
I find that my TTC rides home are a great time to try and grok the many events and thoughts that happen during my day. With the recent release of OpenSocial and Facebook’s press release about how it’s moving forward with advertising, much of my time has been spent on the idea of social networking. […]
I started coding in Basic on the Commodore PET when I was 11 (1982-ish). I used to spend hours hand typing in code from magazines, saving them to cassette tape drives, trying my best to debug code I didn’t quite understand. In 1989, I connected to Compuserve for the first time, opening up my world […]
It amazes me that I still have to ask people this question. Back in the mid-90s, it made sense that clients didn’t quite know why they wanted a website, they just knew they had to have one. The world wide web is 16 years old! But even still, people focus on the technology, the bells […]
I found a Wordpress theme I really like. I swapped the header image with one of my own. It’s actually a cropped version of a much larger picture. I managed to snap a really nice pic of a sunset over Lake Superior, some of you may have seen the full picture on Facebook. After cropping, […]